An interesting cultural and creative brand that fulfils with unrestrained ideas. Adding the “sun” to sandwich helps construct a brand with a combination of serious and humorous design language. The American vintage badge style is used in the graphic, yet the nonsensical elements become the core of the design.
一个有趣的思路,一个有趣的文创品牌,将太阳加进三明治里,为品牌设计了严肃又诙谐的设计语言,在图形设计上运用了美式的传统徽章风格,但在图形的表意上,无厘头成了设计的核心。